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How Negotiate Lower Fees From Real Estate Agents

by on May.26, 2010, under Main Articles

Being a real estate sales is a extremely competitive business, but this can be fantastic leverage for you.  Because there are more real estate agents then homes for sale, you can use this competitiveness to secure lower commission percentages from your real estate agent.  This works anywhere no matter where you live in North America.

The standard commission a Realtor expenses may be from 3 to 7 % depending on the region and Realtor resides in. In most every single scenarios the normal commission is usually negotiated assuming you know how to.

The challenge most home owners have when it comes to negotiating real estate commissions is they’re negotiating with a expert negotiator.  Whenever a Realtor meets with a potential home owners to speak about listing a property they completely anticipate you want you to request or make an effort to bargain a reduce commission percentage.

The truth is, just about all Realtors commit numerous dollars throughout their career on education and instruction for situations just like this. Most Realtors would be very ready for common objection like this, for they want to try to make sure they can secure the highest commission rate possible.

You ask: “Can you reduced your commission?”

And  typically most Realtors will respond to price questions with something like this: “I realize you wish to save as significantly dollars as you’ll be able to. Who does not, specifically within this real estate marketplace, right? Nonetheless in this area. Even at my higher commission you’ll net far more with me than another Realtor.”

Are you ready for this type of response…? If not, then you’ll be caught off guard and accept the agent’s increased commission percentage, potentially costing you 1000′s of extra dollars in Realtor fees.

It’s okay, most home owners have not thought this far ahead. Maybe you are the exception & will come up with a excellent and efficient response and that results in lesser commission, but most likely not.  You don’t want to be a only have 1 tool in your tool-box, so you’ll have to anticipate a slick answer to these types of questions.

Don’t let that one answer from your potential real estate agent trump you from negotiating your rates with them further. Often if you stay at with them for a questions you can break them down a little.

[Keep in mind], the Realtor has invested time, dollars and rehearsing to deal with these types of questions objections and they will not go down with out a battle of wits because this is how they make their money and every 1% (even) half percentage matters to their annual income statements.

However the good news is, even though these are pros when it comes to negotiating they are still human and most people cave when they sense they are losing a sale.  Good plans to winning this negotiation is to be just a prepared for your Realtor meeting.   Come up with possible answers to their objections to your request.  Practice with a friend or family member, prepare just like you would for a job interview.  A single percentage or two can literally mean tons of money savings for your next home.

Ask them any of the following Questions

  • Tell them it’s between them and another agent who may get to represent your house sale…and tell them you really like them, but the other agent is 1% less.
  • Ask them that if they can’t sell your house for a certain amount are they willing to take less of a %.
  • If you offer a service or have a business you could barter.
  • Offer them referrals and testimonials in exchange for a lower commission.

I am sure you can think of several solid questions and objections to have about a lower payout rate.  The more questions you have the better and the easier it will be to have them break down and lessen their real estate commission %.   Be sure to practice your negotiating skills before you meet up with your potential real estate agent. They are well prepared so you should be too.   Don’t be afraid to stand your ground and even possibly walk if they don’t adjust on their fees.

You May Also Like This Article: What to Look For in a Real Estate Agent

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